Privacy Policy
This Privacy Notice explains how Shield Skin LLC, doing business as Shield Labs ("Shield," "we," "us," or "our"), collects, uses, and discloses personal information in connection with myshieldsystem.com and the related online services, communications, accounts, orders, subscriptions, and customer interactions we operate (collectively, the "Services").
This Privacy Notice is a disclosure of our practices, not a contract. It does not create rights or obligations beyond those provided by applicable law, and it does not replace any consent that applicable law requires us to obtain separately.
1. SCOPE
This Privacy Notice applies when you visit or interact with the Services, purchase or review products, create or use an account, enroll in or manage a subscription, communicate with us, sign up for marketing, or otherwise provide personal information to Shield.
It does not govern the independent privacy practices of third parties whose websites, platforms, or services are not controlled by Shield.
2. PERSONAL INFORMATION WE COLLECT
Information you provide.
Depending on how you interact with us, this may include your name, email address, telephone number, billing and shipping addresses, account information, order and subscription details, product preferences, promotion or referral information, reviews, ratings, photos, videos, survey responses, customer-support communications, and other content you choose to submit.
Payment information is collected and processed by payment providers. We receive related transaction information needed to process and administer the purchase, such as payment status, billing details, and limited payment-method information.
Information collected automatically.
When you use the Services, we and parties that provide analytics, advertising, ecommerce, and related technologies may automatically collect information such as IP address, device and browser type, operating system, advertising and device identifiers, referring URLs, pages viewed, links clicked, search and browsing activity, approximate location derived from IP address, interactions with advertisements and communications, cart activity, and date and time information. Session-replay and similar tools may collect mouse movements, scrolling, clicks, and other interactions with the Services.
Information from other sources.
We may receive personal information from ecommerce, payment, fraud-prevention, fulfillment, delivery, subscription-management, customer-support, review, marketing, analytics, advertising, social-media, and other providers or partners, and may combine it with information collected through the Services.
3. COOKIES, PIXELS, AND SIMILAR TECHNOLOGIES
We and third parties may use cookies, pixels, software development kits, local storage, session-replay technology, server-side APIs, and similar technologies to operate the Services, remember preferences, understand usage, measure performance, prevent fraud, personalize content, attribute conversions, and support advertising.
The technologies used in connection with the Services may include services provided by Shopify, Google, Meta, TikTok, Snapchat, Amazon, Microsoft Clarity, Klaviyo, and Northbeam. The providers and technologies we use may change over time. We may also transmit transaction, audience, and conversion information through server-side integrations.
You can control certain cookies through your browser settings. Blocking cookies may affect how the Services function. You may also use the privacy-choices or opt-out link in the Site footer. We do not respond to legacy browser "Do Not Track" signals because there is no uniform standard for those signals. We process recognized opt-out preference signals as described in Section 9.
4. HOW WE USE PERSONAL INFORMATION
• Provide, operate, maintain, and improve the Services.
• Process and fulfill orders, payments, deliveries, returns, refunds, and subscriptions.
• Create and manage accounts and authenticate users.
• Communicate about orders, subscriptions, accounts, customer support, safety, and administrative matters.
• Send and measure marketing communications and advertising, subject to applicable choices and consent requirements.
• Personalize content, offers, recommendations, and customer experiences.
• Conduct analytics, attribution, audience measurement, and research; understand how the Services and advertising perform.
• Detect, investigate, and address fraud, security incidents, abuse, violations, and other harmful or unlawful activity.
• Comply with law, respond to legal process, protect rights and safety, resolve disputes, and enforce applicable terms.
• Support a merger, financing, acquisition, reorganization, sale of assets, or similar business transaction.
• Carry out another purpose disclosed when the information is collected or as otherwise permitted by law.
5. HOW WE DISCLOSE PERSONAL INFORMATION
We may disclose personal information to the following categories of recipients for the purposes described in this Notice:
• Ecommerce, hosting, payment, fraud-prevention, fulfillment, shipping, subscription-management, customer-support, review, email, SMS, cloud, and other operational providers.
• Analytics, attribution, advertising, marketing, and social-media platforms and providers.
• Professional advisers, auditors, insurers, lenders, and other business advisers.
• Government authorities, courts, law enforcement, regulators, and other parties when disclosure is required or permitted by law or reasonably related to protecting rights, safety, or security.
• Parties to an actual or proposed corporate transaction, such as a merger, financing, acquisition, reorganization, bankruptcy, or sale of assets.
• Other parties at your direction, with your consent, or for a purpose disclosed when the information is collected.
6. SALE, SHARING, AND TARGETED ADVERTISING
We do not sell personal information for money. Some privacy laws define "sale," "sharing," or "targeted advertising" broadly enough to include making identifiers, device or internet activity, commercial information, approximate location, or related inferences available to advertising, analytics, attribution, or social-media platforms for interest-based advertising or cross-context behavioral advertising.
Depending on the law that applies, you may have the right to opt out of these activities. Use the privacy-choices or "Do Not Sell or Share My Personal Information" link.
7. YOUR COMMUNICATION AND COOKIE CHOICES
Email.
You may opt out of marketing emails by following the unsubscribe instructions in an email. We may continue to send non-marketing messages about transactions, subscriptions, accounts, or our relationship with you.
Text messages.
You may opt out of marketing text messages by following the instructions in the message. Any SMS or MMS marketing program is governed by the separate terms presented when you enroll.
Cookies and advertising.
You may use browser controls and the privacy-choices link in the Site footer. Choices are generally specific to the browser and device on which they are made.
8. RETENTION
We retain personal information for as long as reasonably needed for the purposes described in this Notice, including to conduct business with you, maintain records, comply with legal obligations, resolve disputes, protect rights and security, and enforce agreements. Criteria used to determine retention include the nature and duration of our relationship with you, the type and sensitivity of the information, legal and operational requirements, and whether there is an ongoing business need for the information.
9. PRIVACY RIGHTS
Depending on where you live and subject to applicable law and exceptions, you may have the right to request access to or a copy of personal information; correction; deletion; data portability; information about categories of personal information collected, used, or disclosed; and an opt-out of sale, sharing, or targeted advertising. You may also have a right to appeal a denial of a request.
To submit a privacy request, email info@myshieldsystem.com and describe the request. To opt out of sale, sharing, or targeted advertising, you may also use the privacy-choices or "Do Not Sell or Share My Personal Information" link.
Where required by applicable law, we process recognized opt-out preference signals, such as Global Privacy Control (GPC), as requests to opt out of sale or sharing and targeted advertising for the browser or device that sends the signal.
We may take steps to verify your identity before completing a request and may deny or limit a request as permitted by law. An authorized agent may submit a request where permitted by law, subject to verification of the agent’s authority and the consumer’s identity. If applicable law provides a right to appeal, you may appeal using the contact method provided in our response. We will not discriminate against you for exercising a privacy right, as prohibited by applicable law.
10. ADDITIONAL CALIFORNIA DISCLOSURES
This Section applies to the extent the California Consumer Privacy Act, as amended (CCPA), applies to Shield’s processing of personal information. During the preceding 12 months, Shield collected the following CCPA categories of personal information: identifiers; customer-record information; commercial information; internet or other electronic network activity; approximate geolocation; audio, electronic, visual, or similar information; inferences; and sensitive personal information consisting of account-access credentials.
The sources, business and commercial purposes, and categories of recipients for these categories are described in Sections 2 through 6. Shield does not sell personal information in exchange for money. During the preceding 12 months, Shield shared, as that term is defined by the CCPA, identifiers and online identifiers, commercial information, internet or other electronic network activity, approximate geolocation, and related inferences with advertising, analytics, attribution, marketing, and social-media platforms for advertising, analytics, attribution, and marketing purposes.
California residents may exercise applicable CCPA rights as described in Section 9. California Civil Code Section 1798.83 may also permit certain customers to request information about disclosures of specified personal information for third parties’ own direct-marketing purposes. Requests may be sent to info@myshieldsystem.com.
11. SECURITY
We take measures to protect personal information as required by applicable law. No security measure, system, storage method, or transmission over the internet is completely secure, and we cannot guarantee absolute security.
12. CHILDREN’S PRIVACY
The Services are not directed to children under 13, and we do not knowingly collect personal information directly from children under 13. If you believe a child under 13 has provided personal information directly to us, contact info@myshieldsystem.com.
13. THIRD-PARTY LINKS AND SERVICES
The Services may contain links to or integrations with third-party websites, applications, platforms, or services. Their privacy practices are governed by their own notices, and Shield is not responsible for their independent practices.
14. PROCESSING IN THE UNITED STATES
Shield operates in the United States. Personal information may be processed in the United States and other locations where our providers operate. Privacy laws in those locations may differ from the laws where you live.
15. CHANGES TO THIS NOTICE
We may update this Privacy Notice from time to time. The "Last Updated" date identifies the current version. We will provide any notice of material changes required by applicable law.